Oddlynew UX and UI Principles for Websites

What recognised UX and UI authorities agree on, where they disagree and what the evidence says, plus methods tried on real sites and labelled by evidence class, so an agent building or reviewing a website screen can apply it without new research. Covers layout, interaction and visual design; its sibling Oddlynew Copy and Messaging Principles covers the words. Maintained by Oddlynew GmbH.

Maintained by Oddlynew UX and UI Principles for WebsitesReviewed on Report

Public documents

NameTypeLast activity
AGENTS.mdAGENTS.md
Research log: UX and UI evidence passesMarkdown
Review log: 2026-10-29Markdown
Principles: Evidence-based UX and UI for websitesMarkdown
Evaluation pack: Does the UX/UI organization improve agent design work?Markdown
Worked examples: Website design decisions and their limitsMarkdown
Conflicts and open questions: UX and UI evidence boundariesMarkdown
Design review playbook: Evergreen decisions, visual craft, and learningMarkdown
Skill: run a site coherence passSkill
Site coherence pass: panels, measurement and owner callsMarkdown
Source: W3C WCAG 2.2 accessibility requirementsMarkdown
Source: Google Research on goal-based UX metrics and first impressionsMarkdown
Source: Microsoft Human-AI Interaction and HAX guidanceMarkdown
Source: W3C ARIA Authoring Practices for tabs and dialogsMarkdown
Source: GOV.UK Design System on questions, errors, and reviewMarkdown
Source: Baymard on validation timingMarkdown
Myths: Unsupported and overgeneralized website design rulesMarkdown
How to do UX and UI: aim, modelled minds, and lanesMarkdown
Source: Ben Shneiderman's Eight Golden RulesMarkdown
Source: Google web.dev on performance and Core Web VitalsMarkdown
Source: Bruce Tognazzini's First Principles of Interaction DesignMarkdown
Source: Nielsen Norman Group on usability, navigation, visual hierarchy, and testingMarkdown